Meta Tags that will increase your SEO Ranking
Making a website is not enough to increase your ranking and online presence. You should have a proper SEO(Search Engine Optimization) plan for your online reputation. If your site does not have proper meta tags and content then you can’t attract traffic to your e-commerce website or blog or any other website.
What is Meta Tag?
The Meta tag is a coding statement in the HTML (Hypertext Markup Language) that describes some important aspects of the content in a web page of any website. Meta tags are used on-page optimization.
Meta tags are very important part of website mostly users who are not related to programming they don’t have any knowledge about what is SEO? and What are Meta Tags? and How to use them in a web page.
Here I am listing 14 most important meta tags that will really help you in increasing your ranking in 2017. After using these meta tags re-crawl your website using Google Webmasters, and wait for few days you will results automatically in your Google Analytics Account.
List of Meta Tags for SEO
1. Title Tag
The title tag is most important for SEO it tells google to the title of the Web page. Write up to 65-70 Characters of Keywords relevant text that will tell the title of the web page to Google. This title used in Google Search results when users search for some queries. Write unique title tag for every page. The example of the title tag is below.
<title>Up to 70 Characters of Keyword-relevant text here</title>
2. Description Tag
Keyword relevant Description tag is used to describe a summary of the web page. Write up to 165-170 Characters in Description tag which describes the whole summary of the web page content. Write unique Description tag for every page.
<meta name=”description” content=”Free Web tutorials on HTML and CSS”>
3. Keywords Tag
Keywords tags are also Important for search engines and users queries. Write up to 4-6 relevant unique keywords in this tag. Don’t write irrelevant keywords or don’t repeat them. Write unique Keywords tag for every page.
4. Author Tag
These tags describe the page content’s authorship. Write your Name or Company name in this tag. The example is given below.
<meta name=”author” content=”John Doe”>
5. Setting the viewport Tag
HTML5 has a method for web designers to take control over the viewport, through the use of the <meta> tag. A meta viewport element gives instructions to the browser on how to control the page’s dimensions and scaling.
The width=device-width part sets the width of the page to follow the screen-width of the device.
The initial-scale=1.0 part sets the initial zoom level when the web page is loaded by the browser.
<meta name=”viewport” content=”width=device-width, initial-scale=1.0″>
6. Robots Tag
Robots Meta Tag tells the crawler whether to index or no index the web page, the page, when indexed and served to users in search results, is also controlled by robots meta Tags. Place the robots meta tag in the <head> section of the given page.
no index = This tells the crawler to do not show this page in search results and do not show a “Cached” link in search results.
nofollow = This tells the crawler to do not follow the links on this page.
all = There are no restrictions for indexing or serving.
<META NAME=”ROBOTS” CONTENT=”NOINDEX, NOFOLLOW, ALL”>
7. Canonical Link
It is is an HTML element that helps webmasters to prevent duplicate content issues by specifying the “canonical” or “preferred” version of a web page as part of search engine optimization.
<link rel=”canonical” href=”http://example.com/” />